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Electronic couponing the next big marketing technique

In the 20th century, if you wanted to get into “couponing” you would sit down at the table with your Sunday paper and spend hours combing through the advertisements, snipping and cutting away at the coupons you wanted to use.

digital-couponsThose who really got into it would have entire portfolios full of coupons categorized by store, item, price, expiration date, etc. Then you’d have to take your coupon stack to the store in order to use them. Continue reading “Electronic couponing the next big marketing technique” »

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