Marketing by word of mouth

As a small business, you may be looking for ways to market the product.

You could buy ad space on a billboard or settle for Google ads. You could hand out a coupon or sponsor a sports team. There are plenty of ways to advertise, but the real way you get more business is by word of mouth. According to CNN Money, word of mouth works because people want to be referred by someone they know and trust. How do you get word of mouth going though? Continue reading “Marketing by word of mouth” »

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