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How to content market like a Hollywood movie marketing team

Content marketing is everywhere these days, not just on the web.

In fact, we’ve been viewing content marketing for years, we just didn’t know it. Hollywood has produced some of the most successful marketing campaigns in history because they realize what sells: entertainment. People who are entertained hollywoodby advertisements are less likely to ignore them. Notice how television ads aren’t so much about communicating information anymore, they spend at least as much time putting on a show as they do marketing their product. Continue reading “How to content market like a Hollywood movie marketing team” »

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Big marketing, just like big players

Not many of us really learn by example. Most of the time, we have to make our own mistakes before we realize what we did wrong.

Luckily, there are plenty of examples out there for us to learn from, especially when it comes to the marketing industry. Let’s see how the big players make an impact with marketing, and maybe that can help us improve our marketing techniques. Continue reading “Big marketing, just like big players” »

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