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3 Effective marketing tips you have never heard and will never forget

There are a lot of marketing tips and tricks making the rounds on the web that are mostly repeated and restated over and over.

They work, which is why they are repeated so often, but they are also “done” which means they have lost some of their efficacy. If you want to really make a splash with your marketing, it might be a good idea to go a direction fewer people go. Continue reading “3 Effective marketing tips you have never heard and will never forget” »

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Learning email marketing tips from the pros

Marketers who send emails are always on the lookout for tips and tricks to make their emails more effective.

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I once worked for a small company where the owner himself reviewed and edited every email before it was sent to his customers. Emails are important because they can boost revenue, and may be the mainstay of purely online stores, contribute to branding, and maintain communication with current and past customers, encouraging them to return again. Continue reading “Learning email marketing tips from the pros” »

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5 Things you didn’t know about email marketing

Emailing has begun to go the way of snail mail—with the ubiquity of social media sites and texting, emails begin to feel a little redundant as a form of personal communication.

It’s easier and quicker to text a message to a friend than to email them and wonder when they’ll next be at their computer, and slightly slower but just as common is the option of posting to their Facebook wall or sending them a private message. Continue reading “5 Things you didn’t know about email marketing” »

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