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How to Make Viral Marketing Campaigns

For most of history, to describe something as “viral” was to call it contagious, toxic, and at all costs to be avoided. While there are still talks of “viral outbreaks” these days, it isn’t always referring to the newest influenza. Sometimes, it’s actually describing the hottest, most popular content on the internet. From the celebrity group photo at the Academy Awards to pictures of Prince George on his first birthday, viral content spreads like wildfire, for good or for evil. If you can create a marketing campaign that goes viral, there are no bounds to the number of customers you might touch.

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