Top 10 Reasons Pay Per Call Marketing Is The Future of Online Marketing

In 2012, Pay Per Call Marketing had just started getting traction in the marketing world, but according to current research, 2013 is destined to be the year of Pay Per Call Marketing. The online marketing world has been ready for a change and Pay Per Call Marketing stepped in to fill the demand. Recent online trends are not just greatly benefiting PPCM, they are also benefiting anyone who is trying to make money with PPCM.

Here are the top ten reasons why Pay Per Call Marketing has grown so much in 2013 and will continue to grow into 2014.

1) By 2016 mobile searches will eclipse desktop search by 27.8 billion in the United States. (Source: BIA Kelsey)

2) 70% of all local, mobile searches result in a phone call. (Source: Google Mobile PlayBook)

3) 64% of smartphone owners are using their mobile devices to shop online. (Source: eDigitalResearch)

4) US mobile local advertising will exceed $9.1 billion by 2017. (Source: BIA Kelsey)

5) The number of mobile search users will reach 225 million people by 2016. (Source: BIA Kelsey)

6) 55% of mobile searches trigger conversions (phone call, store visit or purchase) that happen within one hour. (Source: Google Mobile Search Moments Study)

7) 91% of all US citizens have their mobile device within reach 24/7. (Source: Morgan Stanley, as reported by HubSpot)

8) Total mobile spending will reach $7.29 billion in 2013. (Source: eMarketer)

9) Customers who pick up the phone are 10 times more likely to make a purchase than those who only click on a link. (Source: Kelsey Group Study)

10) BIA Kelsey forecasts that there will be 70 billion calls from the Internet and mobile to all U.S. businesses by 2016, with most of them coming from mobile devices.

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